On behalf of the software company Asana, we realized an advertising campaign on trams in Berlin.

The tram advertising in traffic board format offered visibility for 4 weeks in different parts of the city and highly frequented streets. Passers-by, commuters and passengers were addressed directly by the creative tram poster, which displayed Asana as an efficient time management tool. The goal was to reach a broad target group and gain new customers through the tram advertising.