Example Trade Fair Advertising

Client: Champion Petfood

Trade Fair: Interzoo 2024 in Nuremberg

OOH location: Nuremberg airport/ baggage claim

Media: Light Box/ Airport Advertising

Format: 6.080 mm x 2.100 mm backlight lightbox

Theme: Announcement trade fair location

Agency: Directly

Light Box: Interzoo is the world`s largest international trade fair for pet supplies. Manufacturers of products for dogs, cats, birds, aquarium and terrariums, garden animals, equestrian sports, pet food, technology, packaging and store fittings meet here. Decision-makers from all over the world meet here. A high percentage of exhibitors come by plane. That`s why Champion Petfood has decided for airport advertising. The baggage reclaim area is small in Nuremberg. Two or three space are sufficient to reach all arriving guests.

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