Billboards in Istanbul
Outdoor advertising in Istanbul is very present. Transport advertising and billboard advertisements are ubiquitous. Especially striking are the tram advertisements. Most trams are completely covered with advertising. The reason why trams are particularly popular is that the streets of Istanbul are full. The tram with its own lane passes all the traffic jams and is therefore very popular with the people, and therefore overcrowded. This also means that the advertising is always easy to see and makes an impression on drivers and passers-by.
Backlight Poster
City light poster can mostly be found in the pedestrian zones and at all bus shelters of Istanbul. In contrast, the city light boards are very present along the motorway and main roads from the airport to the city. They are located at a felt distance of 50 meters to each other on the entrance and exit of the airport Atatürk.