Outdoor Advertising in Europe

reach millions of people - every day.

With outdoor advertising, you can reach millions of people in Europe every day. More than 90% of the population in Europe is mobile. As pedestrians, motorists, or as users of public transport, the population has regular contact with the advertising messages of outdoor advertising. Be able to control your advertising massage accurately, with:

  • Billboard Advertising
  • Bus & Tram Advertising
  • Taxi Advertising
  • Airport Advertising

Outdoor Advertising
in Europe

Reach millions of people
- every day.

With outdoor advertising, you can reach millions of people in Europe every day. More than 90% of the population in Europe is mobile. As pedestrians, motorists, or as users of public transport, the population has regular contact with the advertising messages of outdoor advertising. Be able to control your advertising massage accurately, with: 

Billboard Advertising, Bus & Tram Advertising, Taxi Advertising, Airport Advertising

Out of Home: Cities in Europe

choose your outdoor advertising city

Outdoor advertising can be found everywhere, on the street, at train stations or at the airport. In fact: You will find advertising opportunities all over Europe. Playing out your campaigns, all year round, 24/7. 

On the following overview page, WTM lists the main local advertising options, and you can choose what you prefer.

Note that formats are not standardised across Europe, so there are differences which we will point out to you. If your desired location is not listed, contact us directly and we will send you the necessary information for your next OOH campaign. 

Choose your city and your preferred media, and reach your traget groups with the OOH of your choice, for example:

Airport Advertising 

Bus & Tram Advertising

Billboard Advertising

Taxi Advertising

Airport Advertising 

Bus & Tram Advertising

Billboard Advertising

Taxi Advertising

In our overview you can click directly on the European city where you want to advertise to see more about the services we can offer there. 

European OOH Cities: A - E

boost your outreach

and get started now

Outdoor Media

at a glance: outdoor media types

Airport Advertising in Europe

European airport advertising effectively reaches a diverse audience through billboards, digital boards, and baggage claim belt ads.

This strategy leverages the busy airport environment and diverse travelers, making it a powerful tool to enhance brand awareness and engage potential customers.

Billboard & Digital Billboard Advertising in Europe

Looking to advertise effectively? Choose billboard ads! They offer high-quality, eye-catching displays strategically placed in high-traffic locations for maximum visibility. Options include Citylight Posters, Giant Posters, and digital billboards, which add creativity and motion to your message. Harness the power of billboards to boost your brand and reach potential customers. 

Bus & Tram Advertising in Europe

Leverage eye-catching bus and tram ads to reach a broad audience daily. These strategic displays ensure your message is prominent in public spaces, whether you’re a local business seeking awareness or a national brand expanding reach. These highly visible ad surfaces, with their attention-grabbing designs, guarantee your message won’t go unnoticed, whether it’s a product, event invitation, or brand promotion. You can choose single ads on buses/trams or an entire fleet for maximum impact. 

Taxi Advertising in Europe

European taxi advertising effectively reaches a wide audience. Taxis are popular among locals and tourists in many cities, providing high visibility in busy areas like city centers, tourist spots, and shopping districts. 

Their mobility expands the reach, and they can be tailored for specific events and trade shows. Taxi ads boost brand awareness by reaching a large, diverse audience.

Outdoor Media

at a glance: outdoor media types

Airport Advertising in Europe

Airport advertising in Europe is an effective marketing tool to reach a wide audience. Airports are busy and therefore offer a high reach for advertisers. Different advertising formats such as billboards, digital boards and advertising on baggage claim belts allow companies to communicate their messages to the target audience in a targeted way. Since travelers from different countries and cultures pass through airports, international advertising campaigns can reach them.

Airport advertising in Europe is therefore an effective way to reach many people and increase brand awareness. By strategically placing advertising in high-traffic locations, companies can engage their target groups and attract potential customers.

 

Billboard & Digital Billboard Advertising in Europe

Would you like to effectively advertise your brand or product? Then (digital) billboard advertising is a smart solution for you! With the high-quality and eye-catching billboards, you can reach a large target group and successfully convey your message. The billboards are strategically placed in high-traffic locations to ensure maximum visibility. Every advertiser will find the suitable display format for their campaign and budget with city light posters or giant posters e.g..

There is also digital billboard advertising. With advanced digital billboards, you can present your advertising message in bright colours and motion. This allows you to make your message even more creative and appealing. Use the power of billboard advertising to promote your brand and reach potential customers.

Bus & Tram Advertising in Europe

With the eye-catching and creative advertising surfaces on buses and trams, you can reach a large number of potential customers every day. These advertising surfaces ensure that your message is present in the public space. Whether you are a local business looking to increase awareness or a national brand looking to expand your reach, bus and tram advertising is a highly effective way to reach your target audience.

This OOH advertising offer high visibility and attention. Thanks to their designs and size, your message is guaranteed not to be overlooked, whether it’s a product ad, an invitation to an event or a brand message. You can either book a single advertising surface on a bus or tram or use an entire fleet of buses and trams. Benefit from the advantages of bus and tram advertising – reach a large target group with your advertising message.

Taxi Advertising in Europe

Taxi advertising in Europe is an effective way to reach a wide target group. Taxis are a popular mode of transport in many cities, used by both locals and tourists. Placing advertising on taxis allows companies to present their messages in high traffic areas. Taxis often drive through busy city centres, tourist attractions and shopping areas, which ensures high visibility of advertising.

In addition, taxis offer a moving advertising surface as they are continuously on the move and therefore have a wider reach than static advertising media. Advertising on taxis can also be placed specifically at certain events and trade fairs to reach the desired target group. Overall, taxi advertising in Europe is an effective way to reach a large number of people and increase brand awareness.

Airport Advertising 

The largest selection of different advertising media can be found especially at airports. Want to bet?

Bus Advertising

Take your advertising to the streets of busy European metropolises. Keep your ads rollin‘!

Taxi Advertising

Small but with a big OOH! Taxis are always on the move everywhere – but see for yourself.

Billboard Media

Big – Bigger – Billboards. Any more advertising space and it would be almost outrageous. 

Digital Billboard Media

Market with (e)motion. One of the fastest growing forms of advertising today – are you in? 

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Forms and Formats

effective from small to large

For the various media there are different sizes and shapes. Each country or city has its own sizes and forms for its advertising medium (taxi ads, bus ads, billboard ads and airport media). Therefore, we let produce the advertisements of local producers who are specialize on it.

Do you need help with the creation of your advertising motif?

At your desire, our partner will design your individual advertisements for your campaigns. They will be your direct contact person. You will communicate with them in detail about your design preferences.

size dosen't matter

from small public transport advertising
to high impact video walls:
OOH is effective

Costs for Outdoor Ad Campaigns

advertising for every budget

cheaper than you think

Increase the promotion
of your brand successfully
- tailored to your budget

We understand that advertising is important for every business, regardless of budget constraints. That’s why we provide outdoor advertising campaigns tailored to your financial capabilities. We’ve developed flexible options to ensure you get the visibility you want without stretching your budget.

Our team will work closely with you to understand your objectives and develop a customised out-of-home advertising campaign that meets your needs.

We offer a variety of advertising options including billboards, advertising columns, bus advertising and much more. Our goal is to effectively communicate your message and reach your target audience, regardless of your budget. Outdoor advertising is frequently more affordable when compared to alternative advertising methods like television or radio. Therefore, if you seek a budget-friendly approach to enhance brand recognition, contemplate out-of-home advertising alternatives.

Contact us today to learn more about our cost-effective outdoor advertising options and how we can help you successfully promote your brand.

boost your outreach

and get started now

Want to talk about oOH?

contact absame