Outdoor Advertising Costs:
explore OOH advertising costs across European cities
How much does OOH advertising really cost?
selected OOH prices at a glance
OOH pricing can vary significantly depending on the city, location, advertising format, campaign duration and visibility. From highly targeted local placements to large-scale, high-impact formats, budgets can range from relatively accessible entry points to premium investments in the most sought-after locations.
The examples below provide a first indication of typical costs across selected European cities and highlight how pricing differs by market, format and level of exposure.
For a more detailed overview, including additional cities, formats, campaign durations and pricing information, please refer to our full presentation or get in touch with us directly.
price matters
From cost-effective formats to
premium placements discover
what OOH advertising can cost
What does it cost to reach trade fair audicence?
Trade Fair Advertising: Barcelona
| Product: | Digital Screens |
| Location: | Barcelona Central Station |
| Quantity: | 28 screens |
| Format: | Digital City Light Poster |
| Spot length: | 10 seconds |
| Duration: | 1 week |
| Price: | €21,070 (excl. VAT) |
| Technical costs: | €450 (excl. VAT) |
How much does it cost to book Programmatic Digital OOH?
Airport Advertising: Madrid
| Product: | Digital Screens/ Programmatic Booking |
| Location: | Madrid Airport, T2 und T4 |
| Quantity: | 75 screens |
| Format: | 1080px x 1920px (WxH) |
| Spot length/ Impressions: | 10 seconds/ 350,000 |
| Duration: | 6 days |
| Targeting: | 2h before each Munich departure |
| Price: | €12,000 (excl. VAT) |
What does a Giant Poster cost?
Event Advertising: Berlin
| Product: | Giant/ Mega Poster |
| Location: | IBIS Hotel Berlin, at “Messe Berlin” |
| Quantity: | 2 posters |
| Format: | 87 – 96m² |
| Duration: | 28 days guaranteed |
| Price: | €125,000 (excl.VAT) |
| Production costs: | €5,330 (excl.VAT) |
How much is Tram Advertising?
City Center Advertising: Amsterdam
| Product: | Tram Advertising |
| Location: | City of Amsterdam |
| Quantity: | 1 tram |
| Format: | Full wrap |
| Duration: | 4 weeks |
| Price: | €26,520 (excl. Vat) |
| Production costs: | €10,000 (excl.VAT) |
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Data Sheet
choose your media and get detailed information
Here you will find all the information about the finalization of your outdoor advertising, i.e. information about printing data, but also the size of the advertising medium and further more.
Of course, if you have any questions, please feel free to contact us at any time!
data sheet
Information about
print file creation
