Out of Home News
find the latest articles about OOH in Europe
Stay up-to-date
regular visits to our news-room are worth it
Welcome to our blog page about out-of-home (OOH) advertising! Here you will regularly find new posts on the topic of outdoor advertising.
We’ll inform you about the different media, give you tips on how to effectively design OOH campaigns, and share exciting case studies from the field.
Whether you’re a company looking to raise brand awareness or an advertising agency looking for inspiration, you’ve come to the right place. Immerse yourself in the world of OOH advertising and let our articles inspire you. Have fun reading!
If you have a special request, just send us an e-mail.

Outdoor Advertising in Amsterdam during Trade Fairs: Between Canals and Citywide Campaigns
Outdoor Advertising in Amsterdam Along the Routes of Trade Fair Visitors: Our Insights Around major international trade shows and conferences, we explore host cities to

OMR Trade Show: Digital Advertising at the Airport for the Premium Target Audience
Hamburg Airport: The Starting Point for Digital Communication for OMR On May 5 and 6, 2026, Hamburg transformed into the vibrant hub of the digital

Barcelona Airport: The Perfect Stage for Outdoor Advertising During Trade Fairs and Congresses
Barcelona–El Prat Airport is one of Europe’s leading international hubs and ranks among the ten busiest airports on the continent in terms of passenger volume.

Outdoor advertising that creates presence where the trade fair audience is on the move: early, targeted, effective
Imagine this: Your target audience is on the move, traveling to an important trade fair in your industry. Fully in trade fair mode: between cities,

All of Barcelona as a stage: citywide outdoor advertising for trade fairs like ISE 2026
Why the density of this city is your greatest ally and how you can use it for your advertising campaign In part 1 (click here

On the way to the trade fair: Outdoor advertising at Barcelona’s transport hubs
Why the journey to ISE is at least as effective for ooh advertising as the trade fair itself In part 1 (click here to read