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Welcome to our blog page about out-of-home (OOH) advertising! Here you will regularly find new posts on the topic of outdoor advertising.
We’ll inform you about the different media, give you tips on how to effectively design OOH campaigns, and share exciting case studies from the field.
Whether you’re a company looking to raise brand awareness or an advertising agency looking for inspiration, you’ve come to the right place. Immerse yourself in the world of OOH advertising and let our articles inspire you. Have fun reading!
If you have a special request, just send us an e-mail.

All of Barcelona as a stage: citywide outdoor advertising for trade fairs like ISE 2026
Why the density of this city is your greatest ally and how you can use it for your advertising campaign In part 1 (click here

On the way to the trade fair: Outdoor advertising at Barcelona’s transport hubs
Why the journey to ISE is at least as effective for ooh advertising as the trade fair itself In part 1 (click here to read

In the spotlight: Outdoor advertising in Barcelona during the Integrated Systems Europe (ISE) trade show 2026
From the first step on Spanish soil: How brands use OOH advertising at the airport to set the stage for attention Monday, 2.00 pm. In

Tram advertising in Germany
Trams run in every city in Germany. The tram winds its way through the narrow streets of historic old towns and dominates wide access roads

Airport advertising in Berlin with red wine from Moldava
Why is airport advertising worthwhile? Airport advertising is worthwhile because it reaches people in a situation where they have time and attention for interesting advertising

Tourism advertising in the source market: Steiermark advertises on trams in Berlin
Sören Kliemann, Head of Market Germany at Austria Tourism: “Austria remains one of the most attractive holiday destinations for German travellers – both for longer