Client: ecs.events

Our client, ecs.events from Estonia, organized one of Europe’s largest conferences on Microsoft technologies in Cologne in partnership with Microsoft. To boost ticket sales, 20 digital screens in the baggage claim area of Cologne Airport promoted the event.

Digital airport advertising is especially attractive for international clients. The required MP4 format is an internationally standardized format that minimizes coordination efforts across countries and eliminates risks related to print production and quality. With digital outdoor advertising, there is no need for printing, shipping, or installing posters. The MP4 file can be submitted shortly before the campaign starts. The campaign is being rolled out quickly. For international clients, these advantages are unbeatable. Digital media is usually their first choice for outdoor advertising.