Bus & Tram Advertising
Client: Guatemala
Location: London
Media: Bus Advertising
Format: Super Rear (Design)
Theme: Image Ad
Agency: EKN CARIBE LLC
Guatemala made a big splash at the World Travel Market (WTM) in London with the launch of five different sightseeing bus advertisements. The colourful and striking images illustrate the diversity and beauty of this fascinating country.
The campaign highlights not only Guatemala’s tourist attractions, but also the country’s cultural and natural diversity. With these striking images, Guatemala was able to capture the attention of visitors to the London show and generate interest in this unique destination.
![A large bus drives through London on a sunny day. On the back is a huge advertisement for the destination "Guatemala".](https://wtm-outdoor-advertising.com/wp-content/uploads/2023/11/3b-1-768x505.jpg)
![A double-decker bus driving on a crowded street in London.](https://wtm-outdoor-advertising.com/wp-content/uploads/2023/11/4b-768x495.jpg)
![a tourist bus has a advertisement for "Guatemala" on the back side](https://wtm-outdoor-advertising.com/wp-content/uploads/2023/11/4a-768x495.jpg)
![A bus with a big advertising space for Guatemala.](https://wtm-outdoor-advertising.com/wp-content/uploads/2023/11/3a-768x495.jpg)
![the focus of the picture is a double-decker bus driving through the city of London with a big advertisement for Guatemala on its rear side.](https://wtm-outdoor-advertising.com/wp-content/uploads/2023/11/2a-768x494.jpg)
![A side view of a Big Bus, which is red and yellow. The blue advertising for Guatemala on the back is clearly visible,](https://wtm-outdoor-advertising.com/wp-content/uploads/2023/11/1a-768x505.jpg)
![Rear view of a double-decker bus on a bridge in London, surrounded by pedestrians and cars.](https://wtm-outdoor-advertising.com/wp-content/uploads/2023/11/5a-768x495.jpg)
![A so called "Big-Bus", the tourist bus in London, stops on a station.](https://wtm-outdoor-advertising.com/wp-content/uploads/2023/11/2b-768x494.jpg)
![A tourist bus on a crowded bridge in London.](https://wtm-outdoor-advertising.com/wp-content/uploads/2023/11/5b-768x505.jpg)